Wireless Road is one of the few streets in central Bangkok where land is held freehold, and almost none of it comes to market. So when a buyer wants to own outright here, the real choice narrows to two towers: 98 Wireless, completed and established, and Upper House Residences, branded and forthcoming. This is a plain comparison of the two, and of which suits which buyer.
Freehold on Wireless Road narrows to two towers
98 Wireless
Completed and established.
Upper House Residences
Branded and forthcoming.
Two freehold towers on one street
Both are freehold, held outright under the Thai Condominium Act, with foreign buyers owning within the building’s foreign-ownership quota. That alone sets them apart on Wireless Road, where most land, including the One Bangkok towers, is held on long lease. What separates the two is time and character: one is a finished building with a decade of life behind it, the other a new branded flagship still rising.
98 Wireless: established, and ready
98 Wireless was completed in 2017 by Sansiri, a Beaux-Arts freehold tower of 77 residences with interiors by Ralph Lauren Home. It is a design-led building rather than a hotel-branded one, and it has aged well: a proven address with an established resale market, where a buyer can inspect a specific home and move in without waiting. Embark advises on resale here through our developer network. The full picture is on our 98 Wireless page.
Upper House Residences: branded, and forthcoming
Upper House Residences is the world’s first Upper House branded residences, freehold, by Swire Properties and City Realty, designed by Foster + Partners. The branded House rises 52 storeys with 156 residences, with wellness amenities and the service culture of the Upper House hotel in Hong Kong. It is in construction and sold off-plan, a purchase for the years ahead rather than a home to move into now. Embark Estate is an appointed sales agency. The full case is on our Upper House Residences page.

Timing and tenure
Tenure is the same; timing is the difference that decides most of the rest. 98 Wireless is finished, so the capital moves at contract and the home is real, inspectable, and rentable now. Upper House Residences is bought off-plan against future delivery, which asks a buyer to wait, and in return offers a new branded home on the front row of Lumphini Park. Neither is better in the abstract. One rewards certainty; the other rewards patience.
The rarest thing on Wireless Road is freehold. These are the two ways to own it.
Which suits you
If you want a proven freehold home you can use now, in an established building with a track record, 98 Wireless is finished and trades on resale. If you want a new branded flagship with hotel service and are prepared to wait, Upper House Residences is the forthcoming choice, and the only new freehold branded residence on the street. Because the two stand a short walk apart, most buyers view both in a single visit and decide in person.
How Embark helps
Embark Estate is one of several appointed sales agencies on Upper House Residences, and advises on resale at 98 Wireless through our developer network, so we can show you both and weigh one against the other without favour. Sizes and current pricing are confirmed privately, on request. To see the two, or to ask which suits you, speak to Embark.
